Ruff Roofing: From Hardship to Building Hope—A Journey of Resilience and Excellence

Ruff Roofing, founded by Aladdin Ababneh, is not just a roofing company; it’s a testament to the power of resilience, compassion, and hard work. With a mission to provide reliable, high-quality roofing solutions, Ruff Roofing is making a name for itself as a trusted partner for residential, commercial, and industrial roofing projects. Beyond its industry-leading craftsmanship and customer service, the company’s origin story sets it apart—a story rooted in determination and inspired by a loyal companion, Waffle.

A Journey of Resilience

Born in Jordan, Aladdin faced the unimaginable challenges of life as a refugee, including periods without a roof over his head. These struggles instilled in him a profound understanding of the importance of safety and shelter. When Aladdin arrived in the United States, he carried little more than hope and his loyal dog, Waffle, who had been a source of comfort during his darkest times. Together, they embarked on a journey to build a better future.

Aladdin quickly recognized that roofing wasn’t just about construction; it symbolized security and a foundation for a better life. This realization inspired him to launch Ruff Roofing, a company dedicated to protecting homes and businesses with durable, energy-efficient, and aesthetically pleasing roofs.

The Birth of Ruff Roofing

Ruff Roofing’s name pays homage to Waffle, Aladdin’s steadfast companion. Waffle’s loyalty and resilience became the heart of the company’s mission: to provide roofs that not only protect but also inspire confidence and peace of mind. Waffle’s cheerful spirit remains an integral part of the brand, serving as its mascot and a symbol of trust and care.

Starting small, Aladdin knocked on doors, offering roofing repairs with a personal touch. His unwavering commitment to quality and customer satisfaction quickly earned him a loyal client base. Today, Ruff Roofing is proud to be an Owens Corning Platinum Preferred Contractor, offering state-of-the-art roofing systems backed by 50-year warranties.

Building Hope and Security

For Aladdin, Ruff Roofing is more than a business; it’s a mission to give back. Drawing from his own experiences, he is committed to ensuring that families and businesses never have to face the struggles he once endured. With a focus on integrity, quality, and innovation, Ruff Roofing is setting a new standard for excellence in the industry.

Learn more about Ruff Roofing’s story and services:

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